Creative Advice and Strategies to Fuel New Market Entry for Long-Time Solution Provider
Skype is a proprietary telecommunications application operated by Skype Technologies, a division of Microsoft.
ISSUE
Skype was operating on the fringes of the highly regulated telephony industry, facing high growth and a challenging revenue model. With senior management turnover, complicated investor relations, and high market expectations, the challenging IPO environment demanded strategic preparation for a successful IPO or sale.
SOLUTION
To address these complex challenges, we provided creative advice to support revenue opportunities, developed innovative strategies for new market entry, and crafted a robust IP Strategy and Management plan. Our meticulous preparation positioned the company for a strategic transaction, ensuring readiness for the next growth phase.
RESULTS
Implementing an effective IP Strategy not only led to a successful sale to Microsoft but also enabled us to operate outside the most onerous telephone regulations, providing a competitive advantage. By avoiding major IP infringements and navigating the intricate investor landscape, Microsoft acquired the company for an impressive $8.5 billion, marking a significant milestone in its journey.
